Timing jitter, period jitter, long term jitter, jitter spectrum, SSB phase noise, etc. are terms that
have been used to describe various aspects of jitter phenomena. While several jitter …

Choice to visit, invest, live, study, work in a country, or buy country products, and attend
events in a given country can be attributed to a countries brand equity, and this contributes …

Choice to locate business internationally is determined by comparison of various countries.
The decision to invest may be based on market size, natural and human resources …

This paper presented findings from the study on the mediating effect of country brand equity
on the relationship between country marketing mix and county brand choice for foreign …

Brands are source of sustained competitive advantage. To build strong brands, brands
should be put on firms' center position and be invested in strategic level. This article …

Auzsug Corporate Brand Management findet als Forschungsdisziplin und auf der Agenda
von Praktikern erst seit kurzer Zeit eine gesteigerte Aufmerksamkeit. Vornehmlich stehen …