User profiles for M. Brettel
Malte BrettelRWTH Aachen Verified email at win.rwth-aachen.de Cited by 17768 |
Assessing cross-cultural marketing theory and research
A content analysis of 99 articles focuses on the comparative cross-cultural marketing research
in 14 leading marketing and business journals from 1990 to 2008. The content analysis …
in 14 leading marketing and business journals from 1990 to 2008. The content analysis …
[PDF][PDF] How virtualization, decentralization and network building change the manufacturing landscape: An Industry 4.0 Perspective
M Brettel, N Friederichsen, M Keller… - … journal of information …, 2014 - picture.iczhiku.com
The German manufacturing industry has to withstand an increasing global competition on
product quality and production costs. As labor costs are high, several industries have suffered …
product quality and production costs. As labor costs are high, several industries have suffered …
Examining the link between entrepreneurial orientation and learning processes in small and medium‐sized enterprises
M Brettel, JD Rottenberger - Journal of small business …, 2013 - Taylor & Francis
The present study unravels how small and medium-sized enterprises (SMEs) learn and
determines the role that entrepreneurial orientation (EO) plays in how they learn. Adopting a …
determines the role that entrepreneurial orientation (EO) plays in how they learn. Adopting a …
Corporate effectuation: Entrepreneurial action and its impact on R&D project performance
Innovative products are widely recognized as an important source of competitive advantage.
However, many companies have difficulties finding efficient and successful approaches to …
However, many companies have difficulties finding efficient and successful approaches to …
A measure of absorptive capacity: Scale development and validation
Academic interest in absorptive capacity (ACAP), which has grown rapidly over the past two
decades, has focused on ACAP’s effect on organizational learning, knowledge sharing, …
decades, has focused on ACAP’s effect on organizational learning, knowledge sharing, …
Entrepreneurial orientation, firm performance, and the moderating role of transformational leadership behaviors
Extant research has shown that entrepreneurial orientation (EO) is positively associated
with firm performance, but several contingencies affect the strength of this relationship. This …
with firm performance, but several contingencies affect the strength of this relationship. This …
Configurations of resources and capabilities and their performance implications: an exploratory study on technology ventures
… For the sales personnel construct, we adapted a measure from Brettel, Claas, and Heinemann
(2006) to our S&D context. This measure comprises components such as staffing and …
(2006) to our S&D context. This measure comprises components such as staffing and …
Understanding the influence of corporate social responsibility on corporate identity, image, and firm performance
S Arendt, M Brettel - Management Decision, 2010 - emerald.com
… Malte Brettel (Center for Entrepreneurship, RWTH Aachen University, Aachen, Germany) …
Firm performance was measured using six items related to the respondents' impression of …
Firm performance was measured using six items related to the respondents' impression of …
Absorptive capacity and firm performance in SMEs: The mediating influence of strategic alliances
TC Flatten, GI Greve, M Brettel - European Management …, 2011 - Wiley Online Library
Absorptive capacity (ACAP) is a firm's ability to innovate by identifying, assimilating, and
exploiting knowledge available in its environment. ACAP has been widely researched, but this …
exploiting knowledge available in its environment. ACAP has been widely researched, but this …
Structure and assembly properties of the intermediate filament protein vimentin: the role of its head, rod and tail domains
H Herrmann, M Häner, M Brettel, SA Müller… - Journal of molecular …, 1996 - Elsevier
We have investigated the functional role of the non-helical end domains of vimentin on its
assembly properties using truncated Xenopus and human recombinant proteins. Removal of …
assembly properties using truncated Xenopus and human recombinant proteins. Removal of …